Each time you have a product that seems to be ready to be thrown away, ask Allo and one of its 5 zero-waste experts what to do with that product to avoid the trash.
These experts are here to give you advice on how to preserve your products or give them a new life. For example, with an old orange, Marin, the bathroom expert, can suggest a DIY recipe for dishwasher pods.
Throughout our life, my classmates and I have been more conscious about how much waste we were producing. That’s why we decided to make Allo: the first zero-waste voice assistant to be an alternative to the trash and give another life to every product of your house.
The MVP is made of 3 parts:
Allo evolved a lot during the project. We were first focused on avoiding food waste in store, to avoid users to buy things they didn’t need (you don’t buy = you don’t waste).
But our research (observation in-store, interviews) proved us the decision to buy something was mostly impulsive, rash, and hardly manageable at our level (60% of the people we interrogated improvise their shopping).
We restricted our field of action to the house, after purchase and before putting to the bin. As we interviewed users (« Issue board », quantity forms, « role play » interviews), apart from doing the dishes, waste was a huge pain point. Users don’t know what to do with their wastes or aren’t always equipped to freeze them and feel obligated to throw them away (60% of interrogated people throw away food regularly).
5 categories of people emerged from all that research:
Thanks to those elements, we identified that 2 & 3 were the target most likely to adopt our product.
Finally, as we did a quality test in-situ of our MVP, several users told us they wanted ideas to use their waste elsewhere than in the kitchen. That’s how Allo became more polyvalent and equipped with 5 experts:
From all those tests and the issues we encountered (where to placed Allo, keep conversations fluid and private, avoid the pressure / moralistic feel), we extracted 6 design principles: